‘Even in the midst of a global pandemic, there is one thing that’s for sure: people still want to be treated well. This concept is at the core of customer experience — the simple idea of people wanting to feel seen, known, and appreciated by the companies they’re buying from.’ BARE shares an article by Daniel Newman for Forbes on how ‘CX will be the key brand differentiator by the end of 2020 – even more than price or product quality.’
‘Customers who once wandered the aisles of stores now place orders online. Employees keep their distance from customers instead of greeting them personally.’ BARE shares an article by Blake Morgan for Forbes about how retailers are adapting with curbside pickup in order to serve customers and keep their businesses afloat.
‘Every consumer has their go-to brands—the companies they will do business with again and again because of a trusted track record, great product and strong service. Every company wants to be a go-to brand, only about one-third of them reach that status.’ BARE shares an article by Blake Morgan for Forbes on the connection and progress for customers of the future.
We all have days where we lack motivation, and you’re not alone. It happens. Even the most positive and productive people have days like this. Rita, a BARE Data Quality Specialist, shares her ‘survival strategies’ for productive remote working, an enjoyable home office and how to get, and stay, motivated during the lockdown. Read more
As a global company, we have been closely monitoring and actively handling the situation related to the COVID-19 pandemic since late January, when our BARE China office was impacted. While the world continues to work through the unknowns together, we remain open and available to consult on various topics related to business needs and progression from our known and current expertise.
There is an assumption that mystery shopping is for retail and hospitality businesses only who have various touchpoints. While it is true that shops, banks, hotels, service stations, restaurants and more are well suited to mystery shopping, it doesn’t stop there. Read more
It’s official, the customer experience is now more important to brands than mobile marketing, according to an Econsultancy report. With the promise of high returns on investment and happier customers, why wouldn’t your business want to pay closer attention to what their customers are saying? Read more
With omnichannel selling, retailers need to focus on creating a united experience between online stores and the traditional brick-and-mortar store, providing a positive customer experience at every touchpoint throughout the customer journey. Read more
With only 29 shopping days left until Christmas Day, consumers are buying at brick-and-mortar stores, but still do most of their product research online. Moving into 2020, retailers have the opportunity to go a step further and leverage data-driven and digital technologies to elevate the customer experience in more meaningful ways. Read more
In a world where marketers get messages in front of millions of prospects with a simple click, the ability to make those offers feel personalized has become increasingly important. With personalized discounts, businesses can offer their customers more than a one-size-fits-all approach. Read more