Although customer experience has been coined as a key facet of a company’s brand perception, and in turn, the quality of its products, the term is not one we see often in industry.’ BARE shares an article by Lindsay Gilder for Thomas with customer experience tips for industrial businesses.
Tag Archive for: Customer Experience
‘Years ago, I sat in on a sales presentation. The salesperson shared three options a client might expect when doing business with his company. The options were high quality, quick service and low price. He told the customer, “You get to choose two of the three.”‘ BARE shares an article by Shep Hyken for Forbes on consumer demand trends.
‘Disengaged employees cost US organizations an estimated $450 to $550 billion a year, according to Gallup’s State of the American Workplace Survey. Many organizations try to improve employee engagement by throwing money at the problem — offering free food, free beer and other perks to improve employee satisfaction scores. But employee engagement is not about pool tables at the office or ice cream breaks in the afternoon — and it’s not just an HR issue.’ Here, BARE shares an article by Melissa Henley for CMS Wire on how to solve employee experience problems with customer experience skills.
On this webinar, we share how to: Discover the ‘baseline’ for your typical customer habits and expectations using resources you already have! Assess the impact of Brand and Interaction experience on likelihood to recommend using ‘Best in Class’ brand insights using ‘CCX’ or ‘Competitive Customer Experience’ research. Incorporate insights with current guest expectations to provide […]
What are some thoughts you may have if you had to stay at a hotel during COVID? Is your room thoroughly cleaned? Are employees taking the proper precautions? Linda, our Global Director of Client Services, shares her discoveries during an unexpected hotel stay.
“They obviously didn’t know who they emailed.” We’ve all had this reaction to a spam email that’s missed the mark. Sometimes it’s funny, but it’s mostly annoying. It’s wasting your time because you have no intention of taking action after reading it, but depending on how good the spammer was, you have to read it […]
‘Hotels and vacation rentals may seem the same since the start of the COVID-19 pandemic. They aren’t. New cleaning procedures and guest restrictions are in effect. But what are the new rules for hotels and vacation rental stays after the pandemic?’ BARE shares an article by Christoper Elliott for Forbes with new guidelines in the hospitality industry.
Gamification, the practice of providing rewards to drive people to undertake particular actions, can improve customer experiences (CX) whether the strategy is used on the customer or on the employee side, according to experts familiar with gamification strategies. BARE shares an article of CMS.
‘With an unprecedented amount of time spent in their domestic spaces, Americans also began shopping to redecorate them.’ BARE shares an article by Elizabeth Fazzare for Forbes with data on rising home and design shopping trends.
CX has become one of the most important ways companies can stand out from the crowd—and also one of the most confounding issues. Yet B2B companies still struggle to understand how consumer trends are driving expectations. BARE shares an article of MarketingProfs written by Christine Rimer.