On this webinar, we share how to:

  • Discover the β€˜baseline’ for your typical customer habits and expectations using resources you already have!
  • Assess the impact of Brand and Interaction experience on likelihood to recommend using β€˜Best in Class’ brand insights using β€˜CCX’ or β€˜Competitive Customer Experience’ research.
  • Incorporate insights with current guest expectations to provide EMEM: Exceptional Moments to make Experiences Memorable.

DOWNLOAD THE INSURANCE CCX CASE STUDY HERE

For the full OTT version of the report, please contact Sarah Morrow of Phoenix Marketing International atΒ sarah.morrow@phoenixmi.com.

Click here to watch Part 2 of the webinar: Uncovering the WHY with Empathy Mapping with VOC & Online Reputation!