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Gamification, the practice of providing rewards to drive people to undertake particular actions, can improve customer experiences (CX) whether the strategy is used on the customer or on the employee side, according to experts familiar with gamification strategies. BARE shares an article of CMS.

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The customer experience (CX) is at the core value in the real estate industry. Buyers, sellers, tenants, investors and real estate professionals base their buying behavior and brand loyalty on the level of service and engagement they receive. Read more

It’s official, the customer experience is now more important to brands than mobile marketing, according to an Econsultancy report. With the promise of high returns on investment and happier customers, why wouldn’t your business want to pay closer attention to what their customers are saying? Read more