The more technology advances, the more it’s integrated into our daily lives. As people change their behaviors, marketers, salespeople, and customer support reps will need to react. Instead of thinking of a desktop experience, a mobile experience, a tablet experience, we’ll need to pursue one, holistic approach — an omni-channel experience. 

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‘The race to own customer experience is on! Companies are recognizing the importance of delivering an experience that makes them stand out from their competition. Some are learning the hard way. Here, BARE International shares an article by Shep Hyken for Forbes on Customer Experience Is The New Brand.

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Thanks to technology (define ‘Instagram-worthy’?), we see an exponential change in what defines an ‘experience’ when your customers shop. Here, BARE International shares an article by Harley Finkelstein for Forbes on 5 Trends That Change The Way Your Customer Shop

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Omni-channel. Multichannel. Cross channel. What is the difference and which is more effective at engaging and delighting your customers? Here, BARE International shares an article by  for Forbes on What Does Real Omnichannel Service Look Like?

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Do you know what the consumer thinks about your company? Brand awareness is essential to the success of any business. Hence, branding strategies are critical to stand out from the competition. With the high competitiveness of the market, customers have numerous options of products and services, but choosing the best alternative is not easy! In order to make the correct choice, the buyer prefers brands that convey greater credibility. Read more

At BARE International, we’re always on the look out for great mystery evaluators. But what does it really involve and what do you need to be an exceptional secret shopper?

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Customer service is an integral part of running a successful restaurant. It doesn’t matter how fabulous your new restaurant looks or how delicious the food is, if the service isn’t good, customers are not likely to return.

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Harvard Business Review found that companies who successfully implement a customer experience strategy achieve higher customer satisfaction rates, reduced customer churn and increased revenues. Furthermore, research by American Express found that 60% of customers are willing to pay more for a better experience.

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Bare Interview – Part 4
Parlaying yesterday’s achievements into a thriving tomorrow.

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Part 3: Shaping the industry to align with evolving client needs.

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