Quirk’s Media writes, ‘There are many different ways to measure and gauge customer and user experience. Companies that specialize in CX and UX use a range of tools and methodologies – from more traditional methods like surveys to more tech-based techniques like eye-tracking and biometrics – to give insight into how to your users and customers interact with your brand, products and services and provide ways to improve those experiences.’

About BARE International

BARE International sets the industry standard as the largest independent provider of customer experience research, data, and analytics for companies worldwide. Founded in 1987, BARE International is a family-owned business with global capabilities. BARE is headquartered in the Washington, D.C. suburb of Fairfax, Virginia with ten offices around the world. On any given day, BARE International is doing business for clients in more than 150 countries, completing more than 50,000 evaluations/audits each month. To learn more about BARE International’s customer experience research services and their dedicated field force of evaluators, visit http://www.bareinternational.eu

Congratulations to BARE International for earning Elite Company status from Mystery Shopping Professionals Association Americas. This will be the fifth consecutive year BARE has earned this prestigious title. Read more

‘BARE was founded in 1987 by Dale Bare and Michael Bare. At the time, Dale had her own public relations and marketing business and Mike was a regional director for a chain of Mexican restaurants.

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‘Team members must be “people persons.” In the hospitality industry, we are always interacting, whether it’s with co-workers, guests, or vendors. If we cannot do our job with a spirit of hospitality, executing genuine guest service, we will fail our team and our guests.‘ BARE shares an article by Larry Stuart for Forbes on “Hiring The Spirit Of Hospitality.”

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