Wow, isn’t that a radical thought coming from an employee of a market research company that is fully dedicated to help raise customer satisfaction? Or maybe not.

Thinking of it, this should be the basic idea of how a company works. Just like Richard Branson, the founder of Virgin Group said in an interview with Inc.: „Virgin does not put the customer first. In fact, Virgin employees are the company’s top priority.” 

That sounds nice, but what does this have to do with customer service?

To put it simply, a lot. “It should go without saying, if the person who works at your company is 100 percent proud of the brand and you give them the tools to do a good job and they are treated well, they’re going to be happy,” and also “if the person who works at your company is not appreciated, they are not going to do things with a smile,Branson says to Inc.. If I continue this way of thinking then I would add that if an employee is not treated well, then the company can end up losing valuable people who could have contributed to its growth.


Have you ever asked what will happen if a Mystery Evaluator gives a bad feedback? Will the owner of the company think employees first in this case too?

Good question. We don’t have an exact answer for this, but we heard some very promising things from our clients. Usually what we see is an ‘employees first’-attitude. Our clients are trying to help with trainings to those who are not performing very well. And on the other hand if somebody is made redundant it is not because of the mystery visits’ results.

In some cases the whole purpose of the mystery visit is to determine what topics to put in a training program, so the employees will get all the support from the company to do their job as best as they can.

As a result our Mystery Evaluators are helping a lot not just for the brands to provide a better customer service experience, but for the employees as well to find more satisfaction in their work.

What does your company do for you to feel valued?




Author: Anita @AnitaKocsis910facebook_profile picture

Anita is an employee of Bare International. Besides her work
at the Social Media and Recruitment team, she loves doing yoga,
travelling and reading. Her love for the automotive industry came
from the passion for innovations and technology. She has a master’s
degree in International Economics and Business.

Interested in becoming an Evaluator with BARE International?

[maxbutton id=”20″]

Want to be a guest blogger for BARE’s Mystery Evaluator’s Community?

Apply to:

Bare International held a Mystery Evaluator Meetup in its Budapest office in May. Therefore we would like to thank all the Evaluators who participated, for taking the time to give us the opportunity to get to know you much better.



Everybody likes to put some creativity into their daily work, and we all appreciate a touch of personality and identity of the evaluator writing the comments he or she is reporting to us. A nice writing style could even turn a commentbox into an interesting piece of literature – however, it goes without saying that there are limits to this. Imagine not having anyone check the reports that feature the below comments, so that the client gets to read them. Our client might get a good laugh out of it, just like the Data Quality team does once in a while, but apart from that it does not look very professional. Wouldn’t you agree?


Imagine visiting a well-known quality-lamp store, where the salesperson shows his customers “all the lambs”. What with employees whose “physcial description” includes an “exposed cranium”, “red eyes” or “amber eyes”? Not to mention a “black hair young woman” who is “very masked”. And those are only the common spelling, grammar or vocabulary mistakes. There are even more surprising sentences that we keep finding in the millions of sentences that are submitted in your reports.


How do you like this sentence, where creativity has struck once again and one term is written in four completely different ways, none of them correct: “Sale assistant said me, that piano is quality.  Sale asistant said me, that piano had good sound. Sale assitant said me, that my daughter will be satisfied with it. Sale assiant said me there is a sale.


Or can you more or less understand what the evaluator was trying to say when writing: “Clerk to I with smile of service.”, “The service works hard very much and professional.”, “Also the one who aim at each family possessions evaluate a valid benefit.”, “I can understand for this demonstration and stimulus me for purchase.”, “There give no forms”, “Tha sales person was a young man with skin masts and shaved hair.”, “They had two manequies emulating Rihana atittude, very well done”, “a slightly body builded build”, “The store was well prepared and a lot of parish priest”, “The cool store was a relief from the high humidity and vog. It was very voggy outside”, “I could walk easily inside the shop and through the clothes.”


Some mistakes are rather frequently used. It might be useful to avoid writing the following mistake in professional communication: “Then I started a conversation by myself.” Another good piece of advice is to avoid stating the obvious: “Their 3 year warranty is for 3 years”. When assessing a restaurant service, please make sure to spell the word “tongs” correctly. You might not find it a good idea to report about a waitress using her thongs to distribute bread rolls to the diners.


Some other quite remarkable and funny mistakes: “As soon as I entered the train, the attendant came immediately.” “The terrace chairs were covered with birth droppings.”, “The former headquarter is in rehabilitation.”, “The TA did not offer me a second foot item.”, “The restaurant was self eating.”, “When I entered the shop the 2 sales assistants were disgusting about the collection”. A restaurant offered lots of different fruits on the breakfast buffet, which was referred to as “a basket case of fruit”.




I will leave you with some combinations of words that somehow made it into the commentboxes of submitted reports. For your pleasure. Yes, the below texts were indeed written with the purpose of sending them to the client. Job well done.


when ı was been to there ı ask her.she is workıng aloıne there.She hasnt got name board.she is lookıng frıendly.but she saıd me we havent got it.Thıs shop not saıllıng


Big and good shop-window front, however, only well observably for the pedestrians because trees shift the view and require near two crossroads the attention.


Visit the intention not covered awaited since the seller only promoter I explained about the offer and I do not promoted the model that I to be used and that so are the number is the number of celulares.en any time I wonder which was the model I was looking for did not attempt to comvens


He had asked me if my price range was on high or low end. I told him I had a cheap Dutch husband because I do.


Author: Gert
Gert specialties are any coffee-related projects as well as reports in Dutch, French and English. In his free time he writes novels, plays and poems, and performs spoken word all over Flanders and the Netherlands. He also loves travelling, listening to music and going to concerts. He has a Master in Applied Linguistics and one in Modern Literature.

Interested in becoming an Evaluator with BARE International?

[maxbutton id=”20″]

Want to be a guest blogger for BARE’s Mystery Evaluator’s Community?

Apply to:

Diversity in the office

Most of us know The Jungle Book, one of Kipling’s greatest novels. It tells the story of a young boy named Mowgli. He was raised by the she-wolf Raksha, mentored by Bagheera the panther, and is best friends with a bear called Baloo. Do you think Mowgli would have had the same adventures or even been the same boy if he had not had diverse “characters” being part of his life?

Well, here at BARE International, we do not have wolves, panthers or bears working with us but what we do have is a diverse “pack” of colleagues!

Are you the wolf, the panther or the bear?

From all of the important characters in Mowgli’s life I could relate myself the most with Raksha. She did not care about the fact that Mowgli was a human and accepted him as he was. She raised him the best she could and I can imagine that letting him go must have been very hard.

Now let’s see how my colleagues answered when I had asked them what character of Mowgli’s entourage they felt the most related to:

AKiss final_blogbaAlexandra – Hungarian, Budapest office

I would go for the panther. I might annoy people sometimes with it but I prefer playing by the books. However I can be all about fun as well and enjoy life, so I do have a Baloo-side in me!




Sarah_blog_just for now2Sarah – Belgian, Antwerp office

I relate myself more with the panther as I often feel very protective towards my friends and family. From the moment someone gets into my heart I feel that I could walk through fire for them.




Enrique_officialEnrique – Venezuelan, Antwerp office

This is a difficult choice for me as I feel that I have all 3 of them in me but mostly, depending on the situation, either the mentor or the friend/fun part in me pops-up. So, I’d go for the panther as well as the bear!




DSC01057_edited_for blogJelena – Serbian, Budapest office

Definitely Baloo the bear! He is the most emotional of the three. He is not afraid to show when he is sad or when he is happy. He has a high level of empathy, bravery, and self-awareness. And let’s not forget his great sense of humour, either!


And now let me ask you this question: Are you the wolf, the panther or the bear?



Author: Wara 20150625_172744_resized

Wara joined BARE International almost 7 years ago. Born in Thailand and moved to Belgium as a child, she knows how it feels to be “stuck” between cultures. Thanks to her optimistic mindset, she always tries to see a positive outcomes in everything. Her goal in life is to be happy, to live by example in order to inspire people around her… especially her son.

Interested in becoming an Evaluator with BARE International?

[maxbutton id=”20″]

Want to be a guest blogger for BARE’s Mystery Evaluator’s Community?

Apply to: